Being a designer in the print industry is an extremely varied and demanding job. The range of work that comes across a designer’s desk can be enormously varied, and each type of job brings its own challenges. As any designer knows, it’s all about time. Just about anyone can produce a quality design given a week to do it, but the real challenges lie in designing quality work that the customer will love, but in only an hour or two. A lot of the design time constraints are also due to standardised pricing that some flyer printing uk companies have, that are used to simplify the quoting of design work. When you’re a busy e-commerce print company (site examples can be found at website design manchester).
One colour discount flyer printing company that I know has this standardised pricing for most of the design work that it does, and some of the design that they offer on certain items is free. Banners, for instance, are offered with free design. Banner design is often quite simple, but not always. If a customer wants ten banners, all the same, with a simple design you can see that the design part of the deal would be quite small and cost effective. Sometime though, the customer wants just one item, like a party banner, and the design can be quite complex. If the banner itself is inexpensive and the design took a long time you can see how the printing company would lose money on the deal. The key is speed. Good designers can do a banner design in ten minutes and this is no mean feat. Working so quickly yet producing quality results helps to keep the company profitable and the customers happy.
Banners, leaflets and flyers often all fall into this same category. Price is very important to the customer and speedy and inexpensive design is often the key to making the whole deal an appealing proposition. Occasionally though, design jobs come in that demand a little more time to perfect, such as exhibition stand design. This type of job is usually a more expensive item for the customer (and often part of a larger promotional plan) so the budget can often stand a few hours’ design time to come up with something truly unique. This is also the type of job that designers relish, as they have more time to explore the possibilities, come up with a range of ideas, and then identify a final solution that can be developed and perfected to the customer’s liking. To make getting your flyers printed worthwhile, make sure to get a good design done – it really can make the difference.